The Sunday Salon: Book Trailers

After I finished Magic Under Glass, I went to visit the author’s website. There, I discovered that Magic Under Glass, like many young adult books, possessed an official book trailer (as opposed to those Harry Potter music videos using other films to represent uncast characters). Curious, I watched it. And then called my roommate over to watch it, because I had to share the badness. A book trailer can be an exciting opportunity to expose an audience, especially a young audience, to your book; so why, then, do so many book trailers suck? And why do we have so many of them?

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